The Benefits of Content Localisation for International Audience Engagement

Audio Localisation

Businesses that have substantial international penetration have to get on top of language barriers and cultural nuances to be sure of success. When marketing their products, whether this is via their websites, or through more traditional advertising, there are key benefits of content localization if there is going to be any expectation of international audience […]

Why Social Media Translation Can Help Your Business

Social media translation

Social media seems to have become so omnipresent these days that businesses have had to adapt their marketing strategies to target customers who use social media more than they might use what might have been used more in the past like newspaper and magazine ads, billboards, and TV and radio ads. Social media content that […]

Benefits of Keyword Translations

Keyword Translation

Global SEO is the method used to target users of different languages who live in different countries. One of the most challenging things about translating web content is ensuring that search engines will index it so that web users can act on it. This is where keyword translation and localisation comes into the picture. Keywords […]

Strategies Used In Translation

Concept Of Teamwork, Strategy, Vision Or Education

General translation strategy is a method used to transfer written and oral messages from one language into another.  A general translation is designed to communicate the same meaning that the speakers or writers of the source language want, using normal language but keeping the source language’s dynamics.  It is also important for the translator to […]